LEEJAM SPORTS
Leejam Sports Co.
As of: May 28, 2026
Company Profile
Leejam Sports Company (the “Company”, or “Parent Company”) is a Saudi Joint Stock Company listed on the Saudi Stock Exchange Market. The objectives of the Company and its subsidiaries (“the Group”) are construction, management and operation of sports and entertaining centers and wholesale and retail trading in sports’ clothes and equipment and owning real estate and constructing buildings necessary to achieve its purposes and advertising, construction, management and owning hotels and furnished apartments. The Group’s operations are located in the Kingdom of Saudi Arabia and United Arab Emirates.
The Story
Leejam Sports leverages its dominant Fitness Time brand to convert Saudi Arabia's growing health consciousness into highly profitable, cash-generative sports centers.
Source: Q1 2026 (2026-05-06)
Performance & Distributions
Market Pricing Multiples
Growth Story
Revenue has grown steadily from SAR 1.33 billion in FY 2023 to SAR 1.50 billion in FY 2024, reaching SAR 1.61 billion in FY 2025 and maintaining a TTM level of SAR 1.61 billion. This growth is supported by a 5-year average reinvestment rate of 22.95%. Combined with a strong 5-year average ROIC of 15.67%, the company possesses a sustainable growth rate of 3.60%. This indicates a solid capacity to self-fund its long-term expansion, primarily driven by its core Saudi Arabian operations which brought in SAR 358.40 million of the SAR 369.36 million total revenue in Q1 2026, while female centers continue to emerge as a key growth vector.
Profitability Dynamics
Leejam demonstrates exceptional value creation, boasting a 5-year average ROIC of 15.67% that comfortably outpaces its WACC of 7.05%, resulting in a positive value-creation gap of 8.62%. This profitability is underpinned by robust operating efficiency, with a TTM operating margin of 25.46% and a net profit margin of 17.35%, translating to TTM EBIT of SAR 411.18 million and NOPAT of SAR 405.14 million. Although capital expenditures remain significant at SAR 371.43 million TTM to support new center rollouts, the company's high-margin subscription model ensures consistent cash generation, enabling regular quarterly dividend distributions and strategic share buybacks.
Risk & Capital Structure
Risk Factors
While Leejam's business model is highly profitable, it carries structural leverage with a latest total debt of SAR 3.50 billion (including substantial lease liabilities associated with its fitness center network) and a gearing ratio of 1.8 as of March 31, 2026. The company's current ratio stands at 0.8, reflecting a net current financial liability position of SAR 127.04 million, though this is mitigated by SAR 912 million in unutilized bank financing facilities. Additionally, the company faces a beta of 1.34, reflecting higher market sensitivity, and has recently resolved a historical ZATCA zakat dispute regarding former shareholder tax exposures by recording a SAR 32.7 million liability, which is being managed via an installment plan and a reimbursement agreement.
Governance Disclosures
We track 10 key governance and oversight matters for this company in our database.
Purchases of assets and supplies from shareholder affiliates
The Group purchased furniture from Dhaoq Almanzel Trading Est amounting to SAR 124,090 and supplies from Afaq Al-Anaqah Trading amounting to SAR 393,469 during the three-month period ended 31 March 2026. Both entities are classified as shareholder affiliates.
Lease rentals paid to shareholder
The Group paid lease rentals of SAR 3,400,000 during the three-month period ended 31 March 2026 to Hamad Ali AlSagri, who is a major shareholder of the company.
Leejam Sports: The Fitness Factory
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