JARIR
Jarir Marketing Co.
As of: May 28, 2026
Company Profile
Jarir Marketing Company is a Saudi joint stock company that operates retail showrooms in Saudi Arabia and other Gulf countries, and has real estate investments in Egypt. The Group's activities include retail and wholesale trading in office and school supplies, smartphones and accessories, books, educational aids, office furniture, engineering equipment, computers and computer systems, electronic and electrical devices, video games and accessories, and maintenance services. It also purchases residential and commercial buildings and acquires land to construct buildings for sale or lease.
The Story
Jarir Marketing Company combines a dominant retail footprint with an exceptionally high return on capital and a low-reinvestment, high-payout model.
Source: Annual 2025 (2026-05-12)
Performance & Distributions
Market Pricing Multiples
Growth Story
Jarir's revenue grew from 10.59 billion SAR in FY2023 to 10.62 billion SAR in FY2024, and accelerated to 11.37 billion SAR in FY2025. This growth is increasingly driven by its e-commerce segment, which surged from 2.49 billion SAR in FY2024 to 3.67 billion SAR in FY2025, offsetting a slight decline in physical retail showroom sales from 7.77 billion SAR to 7.32 billion SAR. Despite this top-line expansion, Jarir's long-term growth capacity is structurally capped by its low reinvestment rate. With a 5-year average reinvestment rate of just 1.64%, the company channels almost all its cash back to shareholders rather than compounding internally. Consequently, its sustainable growth rate stands at a modest 0.92%, indicating that future growth will rely heavily on incremental efficiency gains and selective showroom additions, such as the expansion from 73 showrooms in 2024 to 75 in 2025, rather than massive capital-intensive projects.
Profitability Dynamics
Jarir is a premier value creator, boasting an extraordinary 5-year average Return on Invested Capital (ROIC) of 55.90%, which dwarfs its Weighted Average Cost of Capital (WACC) of 7.00%. This massive ROIC-vs-WACC gap of 48.90% highlights the company's immense economic moat and capital efficiency. Operating margins have remained stable, with an operating margin of 9.90% and a net profit margin of 9.23% in FY2025, yielding an operating income of 1.12 billion SAR and net income of 1.05 billion SAR. This profitability is backed by robust cash generation. Because the business model requires minimal capital expenditure, with Capex of 83.76 million SAR in FY2025, and maintains a highly efficient working capital cycle of 569.69 million SAR, Jarir converts nearly all its accounting profits into free cash flow, supporting its generous dividend payout policy of at least 80% of net income.
Risk & Capital Structure
Risk Factors
Jarir's risk profile is exceptionally lean, characterized by a low re-levered beta of 0.63, reflecting its defensive retail characteristics. The company has virtually eliminated its bank debt, reporting zero outstanding bank borrowings or overdrafts at the end of FY2025, down from 39.70 million SAR in FY2024. Its primary liability consists of lease liabilities of 744.24 million SAR, which are well-covered by its operating cash flows. However, the company faces specific operational and regulatory risks. Geopolitical tensions in the Middle East present potential supply chain disruptions, while the devaluation of the Egyptian Pound continues to create foreign currency translation losses on its Egyptian real estate investments. Additionally, the potential introduction of the OECD Pillar 2 global minimum tax in Saudi Arabia represents a material regulatory risk, as the company is currently only subject to Zakat, and a transition to a 15% corporate tax rate could significantly impact future net cash flows.
Governance Disclosures
We track 7 key governance and oversight matters for this company in our database.
Subsidiary Shares Registered in the Name of Trustees
Certain ownership interests in the Group's subsidiaries are registered under the names of trustees rather than the Group directly.
Capital Commitments with Related Parties
The Group has outstanding capital commitments of SAR 21.1 million as of December 31, 2025, with a party related to the Board of Directors for the construction of buildings and leasehold improvements.
Jarir Marketing: Revenue Grows, Margins Stay Put
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